Isabel Merchante

2nd Prize

One day I saw the sunset ten thousand times

One day I saw the sunset ten thousand times reimagines artificial intelligence as an emotional machine that, one not designed to serve within a production chain, but solely devoted to observing sunsets and generating new ones.

Following a cyclical choreography that traces the path of a ray of light crossing a window over the course of a day, the machine becomes a silent observer, engaged in an act of contemplation without any utilitarian purpose. The sunset, one of the most reproduced visual motifs on the internet, has become an aesthetic cliché shaped by digital oversaturation. When we photograph it, camera sensors translate sunlight into pixels, which are then absorbed into vast datasets used to train artificial intelligence. In this process, natural light is fragmented into computational data, abstracted into patterns, and endlessly replicated. AI systems that generate these sunsets do not perceive or feel; they only recognize patterns. And yet, they produce images that are familiar to us, that we immediately recognize as sunsets. The installation returns these digital images to physical space, questioning whether an experience, once processed, filtered, and abstracted by a machine, can still evoke something meaningful. What remains in the end is a melancholic system caught in a loop: an automated gaze endlessly returning to the image of something that never truly existed.

Isabel Merchante (b. 1999) is a visual artist from Madrid, Spain. Her practice includes site-specific installation, sculpture, photography, and performance, guided by a post-medium approach where the concept of each project defines its technique. Often, she envisions her works as ephemeral experiences, systems or choreographies, anchored to specific moments and places. Her research engages with fields like computer science and theoretical physics to craft speculative narratives that reimagine technology and its anthropological and socio-cultural implications.

Isabel is alumni from the Royal College of Arts, London, where she graduated with honours from the MA in Contemporary Art Practice. She is now continuing her research in the MFA in Computational Arts at Goldsmiths, London, with support from a "la Caixa" Foundation Postgraduate Fellowship. During her stay in London, she has been a resident at TATE, participating in “Tech, Tea + Exchange” as an emerging artist exploring the integration of artificial intelligence and LLM in contemporary art.

Solo projects include H+E at the Hejduk Towers, Cidade da Cultura de Galicia (2024); Harmony at MARTE, Valencia (2022); and Refugio de las luces at Biblioteca Xenius, Madrid (2022). She has exhibited in institutional group shows such as Future Archaeologies at Camden Art Centre, London (2024); Sonic Disruption at TATE Modern, London (2024); XXXIV Circuitos de Artes Plásticas at Sala de Arte Joven, Madrid (2023); Move Fast and Break Things: Take the Floor at Círculo de Bellas Artes, Madrid (2023); Mirror/Window at Centro de Arte Moderno, Tetuán (2022); This Space Does Not Exist at Matadero Madrid (2021); and Postatlántico at Galería Nueva, Madrid, and Galería 12:00, Bogotá (2020).

Awards and recognitions include the Generación 2025 Award from La Casa Encendida, Fundación Montemadrid (2024); Artistic Intervention Award at the Hejduk Towers (2024); XXXIV Circuitos de Artes Plásticas of the Community of Madrid (2023); We:Now Visual Arts Annual First Prize (2023); Silver LAUS Award for her Final Degree Project (2023); and the First Prize in Versiona Thyssen (2019). She has also participated in artist residencies such as Encontro de Artistas Novos, A Coruña (2023); Areté Lanzarote (2023); Fundación Silos, Burgos (2023); and Lab of Experimental Art, Madrid (2022).

PHOTO CAPTION: One_day_I_saw_the_sunset_ten_thousand_time

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